NFL Superstars across the league have selected Breakthrough T1D as their charity and are sporting custom-designed cleats to raise awareness for type 1 diabetes (T1D). Launched in 2016, the NFL’s annual My Cause My Cleats campaign provides current and former players the opportunity to showcase their passion and creativity, while bringing awareness to the causes that are most important to them.
Now in its sixth year, Breakthrough T1D is excited once again to have the support of several NFL athletes who are impacted by T1D – some who are living with T1D and others who are advocating and bringing greater awareness because their loved ones have been diagnosed.
The campaign kicks off on Giving Tuesday with unboxing day events featuring videos and images of the players’ customized cleats and the stories behind them. The initiative culminates at the end of NFL week 13, when players sport their artistic designs and bring their causes to the forefront on game day.
Players also have the option to raise funds for their causes by donating their cleats to the NFL Auction where 100% of the funds raised are donated to their selected charities.
View the list of the players who are supporting Breakthrough T1D and the game dates.
